Crack Resistance

You can’t really say anything today without treading on somebody’s community corns.  Whether it’s Aaja Nachle, or Taslima Nasreen, or the Fine Arts students at MS University. Something is expressed and someone somewhere goes off the deep end.  The feelings of a community have been trifled with. 

Everybody has the right to an opinion, and to express it.  True. But why do we object to protests? Isn’t the freedom to protest as  much a right as freedom of expression? That’s what democracy is all about, isn’t it? That you can express an opinion. Or protest against it.

Not all ‘communities’ protest, however. Let me give you an example. Every day I drive past this huge hoarding that reads Crack Resistant Cement. Without the hyphen. (Unprintable!!!)   A cement bag and Perizaad Zorabian’s face complete the picture. Now what does she have to do with cement, I wonder. Is the tag line a reference to her as well? Hmmm.

But of course we all know. Nothing can attract attention to a product – whether it’s a matchstick or a space rocket – the way a woman’s face or body can.  Or any references to them. You should see the Deccan Chronicle hoardings. Huge ones featuring young, scantily dressed women.  And, my word, such creative tag lines: No Compromise. News Made Exciting. Bolder and Better.

What are they selling? DC? Or the women?

This ‘community’ (I know you know who) has no feelings that can be hurt. They look at and listen to such ‘freedom of expression’ and go about their lives in silence. Not one crack in the armour. 


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